Letrástica Festival 5, the type festival.
October 23–26, 2024.
Venues: Santa Teresita Centro and Casa Puebla Cultural Center.
Guadalajara, Jalisco, Mexico.
Focus on community
Letrástica Festival 5 not only highlighted the technical and artistic aspects of type and letterforms but also emphasized the importance of community and collaboration. The event fostered an environment where creativity thrived, encouraging participants to share knowledge, exchange ideas, and build lasting connections within the global design community. Through its inclusive and dynamic programming, Letrástica Festival 5 reaffirmed its commitment to promoting Latin American typography on the world stage, celebrating the rich cultural heritage and innovative spirit that define the region’s design identity.
Guests
Cecilia del Castillo (Mexico), Ellen Lupton (USA), Antonio Mejía Lechuga (Mexico), Elliot Tupac (Peru), Sandra Morales (Mexico), Francisco Gálvez (Chile), Beatriz Lozano (USA), Cyrus Highsmith (USA), Kalapi Gajjar (India), Marte (Argentina), Kel Troughton (USA), Alexis Qrear (Mexico), and Alicia Márquez (Argentina)
Numbers
4 festival days, 13 talks, 10 workshops, an open forum with 16 presentations, 2 type reviews, over 200 national and international attendees, 1 international collective exhibition, 1 special international exhibition organized by the Hoffmitz Milken Center for Typography (HMCT), 1 Enlace Printing House Exhibition, and 2 live demonstrations of traditional sign painting.
Sponsors
Google, Monotype, Typotheque, HMCT, Letterform Archive, Morisawa, OHno Type Co, Commercial Type, Glyphs, Hoffmitz Milken Center for Typography (HMCT), XYZ, Tortilla Estudio, Cast Foundry, Type@Cooper, Typetr, John Downer, Glyph Design Co, Arrow Type, Type Electives, and Keep Reading.